We created an early-stakeholder engagement campaign to support the development of the DOTT programme – a £50m, 10-year initiative to re-design the UK that began in 2007 in North East England.
DOTT
We produced a magazine as the main communications tool, telling the DOTT story and introducing the concept to early-stakeholders, using high profile British designers.
Cover
Wayne Hemingway would like to redesign a school
Tom Dixon would like to redesign the London bus
Ilse Crawford would like to redesign a mental health facility
A trade media campaign introduced the project to the UK design community and a legacy media project rolled out the success stories of the first programme, in the North East, to the UK media.
Blueprint
Blueprint
